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PARL Welcomes Southern Man Surf Shop to the Family

Oct 2
2 min read

PARL is proud to welcome Southern Man Surf Shop as a sponsor of our Philippines Rugby League community.


For PARL, sponsorship is about building relationships with businesses that understand the importance of sport, family and community. Southern Man has been part of the South Coast surf community for more than 50 years, making their support of our players and growing organisation especially meaningful.


Their backing helps PARL continue creating opportunities for Filipino-Australian players to represent their heritage, compete with pride and stay connected to a community that celebrates where we come from.



Meet Southern Man Surf Shop


Established in Ulladulla in 1974, Southern Man Surf Shop is a third-generation family business with deep roots in the South Coast surfing community.


What began as a local surf shop has grown into a trusted Australian online retailer, stocking more than 150 leading brands across surf, skate, bodyboarding, fashion and technical gear.


From surfboards, wetsuits, fins and hardware to clothing, footwear and accessories for men, women and kids, Southern Man brings more than five decades of knowledge and experience to its customers.


Despite its growth, Southern Man remains a real family-run surf shop with a strong connection to Ulladulla and the lifestyle surrounding it.



Where Community and Sport Connect


While rugby league and surfing might take place on different fields, there is plenty of common ground between Southern Man Surf Shop and PARL.


Both are built around people who genuinely love their sport and the communities that grow around it.


At PARL, we want our partnerships to extend beyond a logo. Sponsors become part of the community supporting our players, families, volunteers and the future of Philippines Rugby League in Australia. Southern Man’s long history as a family business grounded in sport and community makes this partnership one we’re proud to share.






Thank You, Southern Man Surf Shop



A massive thank you to the Southern Man team for getting behind PARL and supporting our Philippines Rugby League players.


Every business that chooses to back our organisation helps us create greater opportunities, visibility and pathways for Filipino-Australian athletes while continuing to grow the community around them.


We’re grateful to have Southern Man Surf Shop as part of the PARL family. 🇵🇭🇦🇺🏉

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